Netskope RSA
Tron-Inspired Exhibit Showcases Netskope’s Vision for AI-Driven Security Solutions at RSA 2024
- Tags: Exhibits
Client: Netskope
Timeframe: 2024
Collaborators: ProExhibits
The Opportunity
Netskope set out to showcase their expertise in generative AI (genAI) governance, emphasizing security solutions amidst economic constraints, managing adversarial AI, and exploring the integration of genAI with quantum technologies. RSA 2024 provided the perfect platform for Netskope to examine AI’s dual role in fortifying defenses while introducing new challenges in the cybersecurity landscape.
The Approach
ProExhibits created a striking, Tron-inspired booth that captured Netskope’s forward-looking vision with a sleek, cool blue color scheme, edge-lit demo stations, and a prominent illuminated overhead logo. The open floor plan was designed to foster visitor interaction, while well-placed infographics provided clear insights into Netskope’s innovative solutions and the event’s core themes, inviting attendees to engage deeply with the brand.
The Takeaway
The Netskope exhibit was a standout at RSA 2024, with its futuristic design and inviting layout effectively spotlighting the transformative potential of AI in cybersecurity. The booth’s success showcased the seamless collaboration between Netskope and ProExhibits in translating visionary concepts into a memorable experience that resonated strongly with attendees.